(CLIENT​)

Smile
Formula

(ROLE)
 

Brand Identity
Packaging Design
Print Collateral
Illustrations

(APPROACH)
 

Smile Formula offers affordable invisible aligners that are designed and customized by using the latest technology and teledentistry.

 

As the visual and brand designer, I collaborated with the founding team and developed the brand identity, brand guideline, print collateral, and packaging design. The brand identity helped the team raise $1.5 million in April 2020.

 

Copyright © Smile Formula

© 2020 by FUHAN LI