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Sea To Fork

PROJECT

Identity Design

KEYWORDS

Continuous, Fresh, Variety

CONCEPT

I designed a brand called Sea2Fork. It is a brand that provides food, delivery service, and information about sustainable fishing and farming practices. Our mission is to provide friendly service, and delicious seafood while doing good for the environment. While customers dine, they can read pamphlets or converse with employees about how customers’ dietary choices can save the oceans. I designed two sets of visual elements to help customers recognize whether their order is farmed or shed.

© 2019 by Fuhan Li